Link Philanthropic Consulting Blog

If you are philanthropy-curious, you have come to the right place. We are guided by our core value of generosity - in attention, in resources, and in support. Here you will find articles on various topics (and if you are interested in learning about something you don’t see, let us know!)

Legacy, Planned gifts lori kranczer Legacy, Planned gifts lori kranczer

What is a legacy gift?

Legacy gifts can be broken down into 2 components: why someone is dong the planned gift and what type of gift vehicle they should do. The first step comes before the second, so marketing only based on gift vehicle features or benefits will not entice a donor to make a legacy gift if they aren’t connected.

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